If two hands are better than one, then two hand-tracking SDKs must be better than one as well. After uSens announced its Hand Tracking SDK at the Augmented World Expo in Santa Clara on Thursday, ManoMotion unveiled the latest version of its own SDK. Both technologies give apps the ability to track hand gestures with...
Tag: #augmentedreality
Hand Tracking for Augmented Reality Apps Comes to Smartphones via uSens
This time last year, computer vision company uSens introduced a stereo camera module capable of hand tracking. Now, uSens can achieve the same thing with just a smartphone’s camera. On Thursday, at the Augmented World Expo in Santa Clara, uSens unveiled the beta version of its uSensAR Hand Tracking SDK, which enables developers to integrate...
Snapchat Adds Sound Recognition to Its Augmented Reality Arsenal
As Facebook, Apple, Samsung, and others offer augmented reality selfie effects and content that challenge its platform, Snapchat has continued to innovate with its augmented reality capabilities. The latest example, released to the app’s Carousel on Monday, is a Lens that reacts to sound. The Lens attaches a pair of translucent neon bear ears to...
Snow App Brings Animoji Alternative to Everyone with a Smartphone
Augmented reality avatars that mimic facial expressions are no longer the exclusive province of Animojis on the iPhone X or AR Emojis from Samsung. Camera app Snow has added its own alternative to Apple and Samsung’s features, which it also calls AR Emoji, for iOS and Android. The app offers five characters. There’s a dog...
New ‘Jurassic World Alive’ AR Game Takes Everything Great About Pokémon Go & Adds Dinosaurs
The premise of Jurassic World revolves around splicing genes to create new dinosaurs, so it is fitting that the location-based AR game is a clone of Pokémon GO merged with the DNA of the Jurassic Park franchise. Hatching now in the App Store and Google Play, Jurassic World Alive is the first game bred on...
Samsung’s AR Emoji Gets Super with Addition of Pixar’s ‘The Incredibles 2’
Just in time for the release of Pixar’s highly anticipated sequel, AR Emoji based on characters from The Incredibles 2 have arrived for Samsung Galaxy S9 and S9+. Originally announced at the launch of Samsung’s latest flagship devices, Mr. Incredible, Elastigirl, Violet, Dash, Jack-Jack, and Frozone join the existing lineup of Disney characters, including Mickey...
Coors & KFC Court Consumers for Memorial Day Weekend via Snapchat AR
Many Americans will celebrate the start of the summer this Memorial Day weekend with backyard cookouts, and two brands hope to solidify their invites to those parties through augmented reality experiences in Snapchat. MillerCoors is running a Sponsored Lens that puts virtual sunglasses on users’ faces and a cold can of Coors Light in their...
Microsoft Japan Helps Godzilla Invade Real World Tokyo via HoloLens
The company behind Japan’s beloved Gozilla, Japan’s Toho Studios, has for years tried to give fans the sense of what a giant, nuclear-powered lizard invading Tokyo might feel like. Until now, those attempts have been limited to the movie theater, but now, with the help of the Microsoft HoloLens, Godzilla is finally getting its chance...
Liverpool Soccer Fans Can Try on the Team’s Uniform in Augmented Reality with New Balance Snapchat Lens
New Balance is helping Liverpool Football Club (FC) fans see how they look in the team’s new kits with an augmented reality experience in Snapchat. The Lens uses background segmentation to replace the user’s surroundings with a virtual stadium and a full-body mask to place the team’s jersey (or kit, in the parlance of the...
Target Taps YouCam for Augmented Reality Cosmetics Web App
Department store chain Target is the latest retailer to offer an augmented reality cosmetics app for customers to virtually try on lipstick. For its Beauty Studio web app, Target uses the YouCam platform offered by Perfect Corp. Available through Target.com via any desktop web browser, as well as mobile (specifically, Safari for iOS and Chrome...
