Augmented Reality: a new creative canvas for brands

Augmented Reality: a new creative canvas for brands

At Cannes Lions 2018, we wanted to inspire the creative community to give AR a try. So we brought AR to Google’s annual interactive showcase, the Google Beach. We partnered with Ogilvy, an advertising agency, as well as MediaMonks, a creative production house. Together, they used ARCore—Google’s platform for building AR experiences—to break new...

The future of augmented reality | Marketing Media Money

#AR #MARKETING We’ve all smiled at a Snap selfie and many have played “Pokemon Go,” but AR has a rich future for brand marketing. It even affects our brains. Subscribe to CNBC Life: http://cnb.cx/2wAkfMv Subscribe to CNBC International: http://cnb.cx/2gft82z Like our Facebook page https://www.facebook.com/cnbcinternational Follow us on Instagram https://www.instagram.com/cnbcinternational/ Follow us on Twitter Tweets...

Augmented Reality Buildings Manulife Use Case

Augmented Reality Buildings Manulife Use Case

#AR #MARKETING On this episode of Surge Forward, I talk about Manulife as an Augmented Reality use case. How to use an App as an effective conference marketing tool while saving costs on development. Tune in to find out how. //Surge Forward VR/360/AR// Episode 11 Download my Free eBook on Virtual Reality at shop.awanejones.com/products/ebook...

Episode 64: Integrating AR Into Your Marketing Strategy w/ Ashley Crowder from VNTANA

Episode 64: Integrating AR Into Your Marketing Strategy w/ Ashley Crowder from VNTANA

#AR #MARKETING Source: On today’s episode, Stewart interviews Ashley Crowder who is the co-founder and CEO of VNTANA. VNTANA is an industry leading augmented reality platform that allows brands to easily create interactive hologram experiences to engage consumers and generate leads. It has been used by major brands including Microsoft, Intel, Mercedes-Benz, Lexus, Pepsi...

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