Warning: There is some NSFW nudity in the images below. LONDON — When you think of Augmented Reality (AR), the first things that spring to mind might well be apps or gaming. But probably not fashion. To kick off London Fashion Week, though, online retailer Lyst has brought AR into the fashion world in a...
Tag: #augmentedreality
The complete guide to virtual reality – everything you need to get started
From Oculus Rift to Google Daydream, VR is getting plenty of hype. Which system should you go for, what do you need to buy, and what should you play? Until recently, virtual reality had been something of a fantasy for storytellers and technologists. As long ago as 1935, American science fiction writer Stanley G Weinbaum...
After the success of Pokémon Go!, what is the future for augmented reality?
We can conjure objects into our real world as if by magic with AR, and with Pikachu and friends earning up to $10m per day, R&D departments are searching for the next phase While Dorothy, blue-skirted and pigtailed, clutching a wicker basket and a bewildered dog under her arm, surveys the weird flowers and pygmy...
Pokémon Go Halloween: can a spooky 'event' tempt people back to catch 'em all?
These are far from disastrous times for Pokémon Go, which still boasts 30m players. But can a Halloween tie-in win back the tens of millions who have put down the game? It was the blockbuster hit of the summer, but as temperatures drop and the nights begin to draw in, wandering around with your phone...
Augmented reality is driving construction's creative reinvention
As the use of AR grows, the building industry will benefit from the ability to visualise virtual objects in the real world Construction projects can often be besieged by problems. Planners typically work off paper blueprints and drawings, which makes it harder to capture and analyse data and share information with contractors to ensure quality...
Wink, wink, heart emoji. The future of love and tech – Chips with Everything tech podcast
Be still, my beating algorithm. We speak to FutureFest 2016’s Ghislaine Boddington, Rob Morgan and Marie Horner about what the future of love might look like Subscribe and review on iTunes, Audioboom, Mixcloud, Acast, or on your favourite podcasting app. In this episode, we explore the what the future holds for love and relationships, and...