Tag: #augmentedreality

You want whales? Ok, you’ll get whales! That seems to be the unspoken message from Magic Leap via its latest update in the form of several new experiments posted inside its Helio app. Years ago, Magic Leap stoked its early hype by showing off an image of a massive augmented reality whale splashing around in...

VNTANA CEO Ashley Crowder calls the company’s technology, “the world’s first scalable, affordable and interactive hologram.” The startup’s tech has certainly wowed crowds in recent years. In 2016, it collaborated with Microsoft on HOLLAGRAM, beaming in a live hologram of MS executives during a HOLLAGRAM for a keynote at HackSC. The company’s technology has also...

Despite the popularity of Pokémon GO, augmented reality gaming hasn’t quite caught on yet. The makers of the popular World of Tanks game aren’t taking a shot at Niantic’s crown yet, but they are looking at giving spectators a new way to watch the game. The game’s maker, Wargaming.net, previewed the prototype World of Tanks...

Apple has acquired Akonia Holographics, a Denver-based startup that manufactures augmented reality waveguide lenses. The acquisition was confirmed by Apple to Reuters who first reported the news. An Apple spokesperson gave TechCrunch the company’s standard statement, “Apple buys smaller technology companies from time to time, and we generally don’t discuss our purpose or plans.” This acquisition offers the...

There’s nothing inherently social about VR. In fact, putting on a headset and entering your own world can be a fairly isolating experience. But Survios’ latest offering is looking to turn that truism on its head. Electronauts is designed to deliver a social experience, in which players can create music for their surroundings. The new...

Magic Leap has been promising to launch a developer conference for years, and now the company is finally making good on that promise. On Wednesday, Magic Leap sent out the official announcement for its first L.E.A.P. conference, which will be held in Los Angeles in October. In recent days, the company’s CEO Rony Abovitz hinted...

Now that we’ve had a few days to recover from the VR geek versus augmented reality nerd battle between Oculus founder Palmer Luckey and Magic Leap founder Rony Abovitz, we can get back to taking a closer look at the Magic Leap One. This time, we take a very brief dip into the Abductor app....

While numerous examples exist of hospitals deploying the HoloLens to assist doctors, surgeons, medical professionals, and students while treating patients, California’s Lucile Packard Children’s Hospital Stanford is actually using the augmented reality headset to improve the patient’s experience. The hospital’s Childhood Anxiety Reduction through Innovation and Technology (CHARIOT) program uses augmented and virtual reality experiences...

One of the underlying trends of VR/AR investment in 2018 is that money has become harder to come by for startups which may have had no trouble pulling together a round in 2016. Who better to chat with about why this is happening than a partner at one of the leading early-stage venture capital firms....

Less than 20 days after the launch of Magic Leap One, Mapbox has jumped at the chance to provide its map services to Magic Leap developers through its Maps SDK for Unity. Dubbed the Magic Maps SDK, the toolkit enables developers to pull 3D vector maps, satellite maps, and elevation data of any location in...