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ADVR unveils AR and VR discovery marketing platform

EXCLUSIVE: ADVR today announced the launch of the first discovery marketing engine for virtual and augmented reality applications. The company has also raised $3 million in an initial round of funding so that it can create new kinds of in-app advertising in VR and AR applications. The San Francisco startup has built a content-marketing platform...

Kaon Pitches Interactive AR Sales Apps for Tango Phones

At the moment, it would be safe to say that demand for devices running Tango, Google’s augmented reality smartphone platform, is relatively low among consumers. Kaon Interactive, a B2B software company who has built more than 5,000 interactive applications for use at trade shows, remote sales demonstrations, and other customer engagements, is betting that there...

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