They say imitation is the sincerity form of flattery. If that’s the case then Niantic’s augmented reality hit, Pokemon GO, has been complimented quite a few times over the past few months. Few things are certain in the unpredictable app market but, one thing is for sure: if you make something even remotely successful, you...
Author: ssvar
Design Your Dream Room with Pottery Barn's New Augmented Reality App
Pottery Barn has teamed up with Google to create 3D Room View, a new mobile app to allow all wannabe interior designers (like me) to pick out the perfect couch, table, or whatever, and then overlay it onto a spot in his or her house. I used to obsess over the Pottery Barn Teen designs...
Buzz Aldrin Plans the Next Giant Leap for Mankind in Virtual Reality
Buzz Aldrin, in conjunction with 8i and Time Inc’s Life VR, has created a hologram version of himself as part of a new interactive experience laying the groundwork for how to reach Mars. The holographic Buzz is the host of a virtual reality experience named Cycling Pathways to Mars. It is a Virtual Reality...
Report: GoPro Is Making Significant Cuts To Its VR Efforts
Action cam company GoPro seemed well poised to play a leading role in VR video, but instead it’s apparently already scaling back. Forbes is reporting that the company is making “significant cuts” to its work in VR in the latest round of 200 layoffs, announced last week. A source apparently told the site that “no...
What Gunfire’s From Other Suns Learns From Chronos And Dead & Buried
Gunfire Games has more VR games under its belt than most, having worked on two Herobound titles for Gear VR, Oculus launch title Chronos, and Oculus Touch freebie, Dead and Buried. The latest effort, From Other Suns, looks to be its most ambitious yet, but you can find pieces of its past within. From Other...
The VOID Opens Mixed-Reality Location in Dubai
THE VOID, the untethered mixed-reality park, is opening a new location in Dubai, UAE. The new Dubai-based park is the company’s second public location, and will be hosting their Ghostbusters: Dimension experience—the same currently running at their first location at Madame Tussaud’s New York. The makers say the new park, located on the high-rent shopping area of...
Biometric Data Streams and the Unknown Ethical Threshold of Predicting & Controlling Behavior
I recently attended the Experiential Technology Conference where there were a lot of companies looking at how to use biometric data to get insights into health & wellness, education for cognitive enhancement, market research, and more. Over the next couple of years, virtual reality platforms will be integrating more and more of these biometric data...
Apple Built Its Augmented Reality Group with Outsiders from Oculus & Microsoft
Apple is combining internal and external talent in an effort to give them in edge in the augmented reality market, though we still don’t know what form their foray into alternative realities will actually take. Rumors have been spreading for years about Apple’s interest in augmented technology, mostly fueled by CEO Tim Cook’s constant comments...
Oculus Doesn’t Want To Hear That VR Has No Games Anymore
Oculus is assembling a big portfolio of VR games for 2017, with a new Studios title every month from now until December. But why pace these releases so aggressively? Because it wants to put one of VR’s major complaints to rest. That’s what Executive Producer David Yee told me when we sat down to talk...
SXSW 2017: Swapbots Brings Toy Collector Culture To Augmented Reality
Augmented reality caught a flash of exposure with Pokemon Go and continues to get mentioned regularly alongside it, but the technology still has a way to go before it becomes a household constant. Children have access to mobile phones and tablets nearly as much as adults these days and encounter gaming ecosystems geared toward their...
