Our smartphones and tablets are often underestimated and underutilized by the average user, but these slim devices pack a ton of power. The cameras alone have the functionality of a separate device that could cost hundreds of dollars and can even replace the work of (or serve as the tool of) a professional photographer in...
Category: News
Virtual and augmented reality news
Apple To Integrate AR Into iPhone Camera
There have been many reports this week that Apple is combining their iPhone’s camera app with Augmented Reality technology. (For example, on Business Insider). Apple wants the addition of AR into the iPhone’s camera software to enable consumers to point their phones at a real-world object and have the iPhone recognize it. Another potential feature...
Augmented Reality ‘Experimental’ in the Enterprise
An article appeared on TechTarget addressing the ‘experimental’ nature of Augmented Reality in the Enterprise. The article’s line of thought follows the extent to which Augmented Reality is being adopted in the enterprise, as businesses must work out its best uses, cost versus ROI and user acceptance. Both Christine Perey, AREA Board member and former...
Infinity AR Raising $18 Million
Israeli Augmented Reality company Infinity AR is raising an $18 million round of finance, reports e27. This will bring the company’s valuation up to US $60 million. Investment is said to come from Alibaba and Sun Corporation. The post also reports that Infinity AR has left the public market. Working in the field of AR,...
Augmented Reality in Farming
A post on Farm Industry News blog showed industry excitement about the possibility of using Augmented Reality on the farm. Whilst the article concedes that it may be some time before the technology is mainstream in farming, there are plenty of uses that the post encourages readers to consider: Interacting with projection of farm building...
ARVR Market to reach $130.01 Billion By 2025
WhaTech posted an article reporting on a study by The Insight Partners which analyses the Augmented Reality and Virtual Reality market to 2025. The report segments the ARVR market into technology, components, end-user industry, and geography. It is predicted that the ARVR market will reach $130.01 billion by the year 2025, compared to $4.25 billion...
Global Automotive Augmented Reality Market Industry Analysis and Forecasts 2016 – 2020
A report has been released by 9D Research Group, analyzing the Global Automotive Augmented Reality Industry. Aspects of the market mentioned in the report include: Market drivers Market restraints Market opportunities Market challenges Inputs from leading industry experts Segments and sub-segments in the industry Performance analysis of the segments Evaluation of trends that will influence...
Mobile AR Market Trends and Industry Forecast 2015 – 2019
Last week, EINPresswire released a report analyzing the Mobile Augmented Reality Market in the Asia-Pacific region. Augmented Reality is being used by enterprises for advertising and marketing purposes in Asia-Pacific, and is expected to increase at a compound annual growth rate of 135.35% from 2014 to 2019 in this region. Key points covered in the...
‘Special Delivery’ Is A VR Game Inspired By ‘Paperboy’ and ‘Crazy Taxi’
One of the cool things about virtual reality is how it offers us a new perspective on existing genres within gaming. Its immersive nature can impact different styles of gaming and developers will continue to experiment with this idea as the Meerkat Gaming team is doing. Matt Rodwell and the team at Meerkat are adding...
Augmented and Virtual Reality Market Analysis to 2025
Reportlinker has released a research report, “Augmented Reality and Virtual Reality Market to 2025 – Global Analysis and Forecasts by Technology, Sensors & Components and Applications.” The market has been separated into the segments technology, components, and end user industries; this includes education, medial, entertainment, aerospace and defence, retail, and industrial. Major industry players mentioned...