A recent article on ZDNet discussed how emerging technology is proceeding so far this year, particularly for enterprises rather than consumers. The range of Enterprise Technology which is valuable for integration is on the increase despite IT budgets only rising slowly, which is putting pressure on organisations. ZDNet has another article on this specific topic...
A recent article on BrainXchange lists a number of enterprises that are utilising wearable technology in order to create beneficial customer service schemes. The list includes the following companies: Audi = using Virtual Reality headsets to allow potential buyers to visualise the cars in a range of simulated landscapes. They partnered with Zerolight to produce...
AREA member Atheer, announced recently that they have developed an Android tablet version of their own AiR Enterprise Augmented Reality application. This new tablet version of Atheer’s AiR Enterprise, currently is in use by members of their Early Adopter Program. This new technology was initially designed for use with the popular Samsung S2 tablets. AiR...
Is your business’ IT department ready for integrating Virtual, Augmented, and Mixed Reality into the workplace? A recent article on CIO addresses this question, describing the differences between each of the technologies and the benefits they provide for enterprises. Many industry experts are interviewed and quoted throughout the article, including the AREA’s Executive Director Mark...
One of the latest demos made with Apple’s ARKit is a new way of checking out maps, more specifically ski trail maps. When looking at possible ski trails to ride on, it can be difficult to tell what a trail is actually like. However, thanks to ARKit, you can view a 3D, detailed map of...
A few months ago, a video went viral of a boy playing Super Mario Bros. in the middle of Central Park using augmented reality and the HoloLens. Since then, we’ve been clamoring to play the real-life version of the classic game. While the original creator has not specified any plans to release his HoloLens version...
The total solar eclipse is just a few days a way and everyone is buzzing about it. It will be visible in the US from Oregon to South Carolina with 16.5 million people able to view it. However, the other 306 million people in the US are out of luck when it comes to viewing...
The creative possibilities are part of what makes Apple’s ARKit so exciting. We’ve seen new camera effects, painting, and new ways to tell stories through ARKit. Now, the app developer studio “Orb” has created an app to let you create scenes with 3D objects of your choosing. This Orb is not to be confused with...
#AR #MARKETING The powerful combination of virtual reality (VR), augmented reality (AR) and mixed reality (MR) isn’t just about entertainment. It’s about creating immersive experiences that emotionally connect the audience to a story, a brand, a message, or other content. Emotional connections are key to committing message to memory. Learn more: http://www.technicolor.com
A camera app demo that uses Apple’s ARKit has been blowing up on Twitter recently and it very well might be the future of how we take pictures with our iOS devices. The demo was created by Twitter user Zach Lieberman, a self-described researcher, educator, and maker of art using code. He calls the demo...
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