Last week, AREA member Atheer announced a new partnership with Toshiba -pairing Atheer’s AiR Enterprise solution with Toshiba’s new dynaEdge smart glasses. We checked in with Atheer’s Director of Marketing Communications, Geof Wheelwright, to get the story behind the story. AREA: What was it about the Toshiba dynaEdge smart glasses that made Atheer want to...
Tag: augmented reality
ARCore 101: How to Create a Mobile AR Application in Unity
Now that ARCore is out of its developer preview, it’s time to get cracking on building augmented reality apps for the supported selection of Android phones available. Since Google’s ARCore 1.0 is fairly new, there’s not a lot of information out there for developers yet — but we’re about to alleviate that. Both Google’s (ARCore)...
Niantic Defends Against App Clones with Quests & Mew Character for Pokémon GO
With the Google Maps API giving entertainment brands the means to build their own location-based AR games, Niantic is raising the bar for the genre with new updates to Pokémon GO. In a blog post published on Monday, Pokémon GO announced the addition of research tasks to the app that, when completed, offer rewards in...
Now You Can Bring NASA’s Spacefaring Robots into Your Home via ARCore
Space might be the final frontier, but NASA is making a detour into augmented reality first. The Spacecraft AR app, developed by NASA’s Jet Propulsion Laboratory (JPL) in collaboration with Google, debuted exclusively for Android this week (an iOS version is also in the works). Using Google’s ARCore toolkit, Spacecraft AR allows users to place...
Walmart Shoppers Can Now Use Their Smartphones to Become Marvel’s Black Panther via Augmented Reality
Marvel and Walmart are looking to capitalize on the uber-successful Black Panther film with a mobile augmented reality app designed to push the franchise’s merchandise. Enlisting mobile app developer Current Studios, the Explore Wakanda app for iOS and Android lets challengers to the throne wear the mask of the Black Panther and encounter animated models...
Google Wants Everyone to Try Scribble Art in Augmented Reality
As part of its ARCore push this week, Google has promoted Just a Line from one-time AR experiment to a full-fledged app. Available now in the Play Store, the dead-simple augmented reality drawing app makes the old Microsoft Paint app look like Adobe Illustrator. After the app establishes the user’s orientation to the floor, users...
Magic Leap Resolves Legal Conflict with Former Security Director
Flying under the radar during Magic Leap’s big week at the Game Developers Conference, the company settled a potentially ugly lawsuit with a former employee. Earlier this month, we reported that Magic Leap’s senior director of global security, Todd Keil, was embroiled in a dispute involving his claim of alleged violations of the Defend Trade...
NY Times Brings Readers Closer to Bowie’s Freaky Costumes in Augmented Reality
Continuing with its new paradigm of using augmented reality to cover the news, The New York Times has published a feature story that takes a peek into the late David Bowie’s eclectic wardrobe of on-stage outfits. The retrospective showcases four iconic Bowie costumes, including the famed “Tokyo Pop” jumpsuit and the lightning bolt suit from...
Here’s What Magic Leap’s Creator Portal & Lumin SDK Docs Reveal About How You’ll Develop for & Use Magic Leap One
Now that we’ve had a chance to jump into the Lumin SDK documentation at Magic Leap’s Creator Portal, we now have much more detail about how the device will function and utilize software than any single piece of content released by Magic Leap to date. So now that much of the mystery (at least on...
Google Opens ARCore Floodgates with AR Section on Play Store & Exclusive AR Apps from eBay, Lowe’s & Jet.com
In the weeks following Google’s AR toolkit launch last month, the availability of quality ARCore apps has been somewhat limited. That changed on Tuesday, as a flurry of new and updated apps arrived on the Play Store, including some AR experiences available exclusively on Android. Google highlighted several apps and games via a blog post,...