“The time is over for Unity,” Ubiquity6 CEO Anjney Mdiha says. “It’s just not the future.” Even though 2019 was a rough year for augmented reality startups, Ubiquity6 remains ambitious as one of the better-capitalized players in the space. In 2018, the startup closed $27 million from Benchmark and Index Ventures; they’ve raised $37.5 million...
Tag: #augmentedreality
Zuckerberg ditches annual challenges, but needs cynics to fix 2030
Mark Zuckerberg won’t be spending 2020 focused on wearing ties, learning Mandarin or just fixing Facebook. “Rather than having year-to-year challenges, I’ve tried to think about what I hope the world and my life will look in 2030,” he wrote today on Facebook. As you might have guessed, though, Zuckerberg’s vision for an improved planet...
Mastercard Develops Mobile AR App to Explain Rewards & Benefits to Cardholders
It’s a good sign for any emerging technology when one of the leaders of an industry adopts it. So when Mastercard, a brand so recognizable that it dropped its name from its logo at CES last year, decides to develop a mobile augmented reality app, the moment is a milestone for the AR industry. Don’t...
Samsung hints at AR ambitions, shows off prototype glasses
What a weird Samsung press conference. The company didn’t waste time on the familiar. Things like Galaxy phones and washing machines got little love on stage tonight. Instead the company was focused on a workout exoskeleton and a friendly robotic call assistant. Meet Ballie, Samsung’s rolling personal assistant that does…stuff And then there’s was AR....
Explore the Grueling Wartime Trenches of Golden Globe Winning Movie ‘1917’ via Web-Based AR Experience
Filmed in what appears to be a single continuous shot, war film 1917 is now the front-runner to conquer the Best Picture category of the Academy Awards after bringing home the Golden Globe for Best Motion Picture in the drama category. To commemorate the occasion, film buffs can immerse themselves in one of the setpieces...
Instagram Creators Launch Filters for Harry Potter, Pokémon & Simpsons Characters in Augmented Reality
The developer who gained notoriety for his What Disney Are You? augmented reality filter on Instagram is striking again while the iron is hot. This time around, content creator Arno Partissimo has brewed up a version of the filter for Harry Potter fans via Spark AR, Facebook’s platform for augmented reality camera effects. Don’t Miss:...
USA Today Deepens Story on Afghanistan War with AR Experience
The augmented reality team at USA Today closed out a prolific year of immersive storytelling with a hard-hitting companion piece exploring the controversial conflict in Afghanistan. This week, the publication ran an investigative story by reporter Brett Murphy that uncovered the details of a 2008 US military operation involving security contractor GS4 that resulted in...
Virtually Being Einstein
The brain’s body representation is amenable to rapid change, even though we tend to think of our bodies as relatively fixed and stable. For example, it has been shown that a life-sized body perceived in virtual reality as substituting the participant’s real body, can be felt as if it were their own, and that the...
#Education : Hey coders, leave them kids alone! All what you’re doing is just another line in the code… (First part)
A proposition for a new digital era's education. How to bring a real #digital #culture in schools because what's is going there is (truly) a dramatic waste of time and resources... and intelligence! There are many possibilities, but here are some ideas I've in mind. Most are questionable and I'll be happy to be challenged. Schools shouldn't be no more a place where you go to get answers to questions you didn't ask. #Children should go to learn how to better define a need and learn how to ask questions to solve problems. "Solving problems will be the key."
This Viral Instagram Augmented Reality Filter Will Tell You Which Disney Character You Really Are
One Instagram creator’s augmented reality homage to Disney’s deep bench of animated characters has earned him fifteen minutes of fame. Taking a page from the enchanted book attraction at the Sorcerer’s Workshop of Disney California Adventure, content creator Arno Partissimo published an Instagram AR camera effect called “Which Disney” that spins a virtual roulette wheel...
