Tag: #augmentedreality

Snap may no longer be the laughing stock of the New York Stock Exchange. On the heels of renewed user growth and an earnings beat, Snap closed Wednesday with a share price at $17.60, up 18.68% for the day, giving the company its first close above its $17 IPO debut price since March of last...

Why do you need augmented reality? Because enterprise, they say. And while that’s certainly true for a number of disciplines, there’s still that mainstream use case hanging out there waiting to be discovered beyond the realm of enterprise and gaming. After much thought, and taking the Magic Leap One through many different situations, I decided...

While Magic Leap has remained mostly silent regarding its plans for its Magic Leap One successor, the software team continues to makes strides with improvements to the device’s Lumin OS and SDK. In version 0.97 of Lumin OS, arguably the biggest change is the graduation of Map Merge, the cloud-based protocol for multiplayer support on...

The Association for Computing Machinery’s annual Siggraph conference, taking place next week in Los Angeles, will bring researchers from around the to show off their latest innovations in imaging and display technology. This year, the conference has a new headlining act, as Magic Leap will use the event as its launching pad for a new...

When you’re trying to pioneer a brand new category of technology, sometimes it’s not enough to just have great tech. You also need to be able to tell a great story. You need to be able to capture the imagination. Along those lines, a new Microsoft HoloLens 2 promotional spot set in Japan does just...

Unless you’ve been hiding under a (moon) rock for the past month, you already know that Saturday, July 20 is the 50th anniversary of NASA’s Apollo 11 lunar landing. And while it has been 50 years since man first visited the moon, no human has set foot on its surface since 1976. Luckily for us,...

After debuting its virtual Pocket Gallery last year with the works of Johannes Vermeer, Google Arts & Culture has released a sequel that brings even more artists into your home via augmented reality. Available in the Google Arts & Culture app for iOS and Android, “The Art of Color” features 33 famous paintings from around...

It’s always great to see a company pull off a bit of augmented reality magic, but what we see is not always what it’s cracked up to be. Thankfully, as one of the few who has actually used the Microsoft HoloLens 2, I’m fairly certain that this latest demonstration is an accurate representation of what...

In the last few years, the HoloLens has become a popular tool for use in medical procedures and training. But recently, the Magic Leap One has gained momentum in the space as well when it comes to medical use cases. The latest medical app for the Magic Leap One, the CHARM (short for CHARIOT AR...

Long before the HoloLens or the Magic Leap One, a California-based team of independent filmmakers envisioned what the future of augmented reality might look like. Now, after millions of people viewed the initial short film called “Sight,” the directors, operating under the name Robot Genius, are looking to extend their futuristic vision. Don’t Miss: The...