Although Apple’s Animoji game is strong, as recently exampled by its Ariana Grande collaboration, Google isn’t slacking either, unleashing a far more immersive music experience for smartphone users. Released on Friday, the new Childish Gambino augmented reality Playmoji character doesn’t just look like the music, film, and TV star (aka Donald Glover), it also duplicates...
The last six months have been filled with ups and downs for international music superstar Ariana Grande, but she’s starting 2019 on a new, virtual foot, powered by Apple’s iPhone TrueDepth camera. On Friday, a new Apple commercial showcased Grande’s “7 Rings” single in the form of an Animoji music video. Don’t Miss: How To...
Unless you’re one of the world’s top golfers, there’s a good chance you are not stepping onto the fairways of Pebble Beach Golf Links this weekend. Nevertheless, the PGA is making it possible for golf fans to get closer to the action at the famous Florida course than those who paid to attend the AT&T...
The last few months have delivered a number of great new Magic Leap releases, but that doesn’t mean the development team is resting on its laurels when it comes to the platform itself. On Thursday, Magic Leap began inviting users to join its Lumin OS Beta Program, which includes a rather significant new feature that...
Lebron James, or King James to his royal subjects, is extending the reach of his kingdom beyond basketball and into the realm of augmented reality. The NBA superstar, in his role as pitchman for Nike, is the centerpiece for a new in-store Snapchat AR advertisement at the House of Hoops by Foot Locker store on...
If you’ve ever wanted to barge into Jerry Seinfeld’s apartment like Cosmo Kramer, you can now do so without having to book a ride on the Peterman Reality Tour. Built with input by Tho. E. Azzari, the sitcom’s original production designer, the Seinfeld Set Replica is a non-AR, very real miniature version of the TV...
Simulated training can help soldiers and sailors learn how to use their weapons safely, but simulations can sometimes lack the stressful environment of a real firefight. That’s why the US Navy has developed a more realistic augmented reality simulator that runs on the Microsoft HoloLens. Don’t Miss: US Army Outfits Soldiers with Augmented Reality Headsets...
Tyra Banks, the supermodel-turned-entrepreneur, has unveiled her latest venture. Dubbed Modelland, the in-person theme park-like experience will bring technology to the forefront, Banks told TechCrunch over the phone last week. “We’re very open to partnering with and having integrations with different brands that bring technology to the forefront and make sure what we’re providing in...
In the past few years, augmented reality software maker 8th Wall has worked to build its platform into a cross-platform augmented reality toolkit for mobile apps, as well as web-based AR experiences. Now, the company founded by former engineers from Facebook and Google is making it possible for anyone with a web browser to publish...
Apple’s in-house music identification app Shazam has been quiet on the augmented reality front since officially joining Cupertino’s finest last year, but a new promotion gives AR enthusiasts an occasion to raise a toast. Last week, Shackleton Whisky launched an augmented reality experience via Shazam’s app for iOS and Android. After scanning specially marked Shackleton...
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