Months after it landed a major $550 million investment from Google, China’s JD.com — the country’s second highest-profile investor behind Alibaba — has teamed up with another U.S. tech giant: Intel. JD and Intel said today that they will set up a “lab” focused on bringing internet-of-things technology into the retail process. That could include...
The app that Lego demoed at this year’s iPhone launch event is now available in the App Store, and it showcases several new capabilities available in ARKit 2.0. The Playgrounds app enables players to access augmented reality multiplayer games with ARKit’s new shared experiences features by scanning Lego playsets with the toolkit’s object recognition skill....
This year’s holiday shopping season is shaping up to be fertile ground for augmented reality to show its worth, as both Walmart and Target have crafted immersive experiences designed to draw customers into brick and mortar stores in the coming weeks. But the marketing similarities end there, because the AR methods used by both companies...
If you spend enough time scrolling through manicured photos of manicured lives on social media, you might come to the realization that maybe the fakeness of the online world has started to look too real. This might be why so many investors are starting to stare headlong into the world of avatars and digital influencers...
The New York Times has made a habit of publishing augmented reality stories throughout 2018, and now the media giant’s magazine is getting into the act, too. As a tie-in to its annual “Great Performers” issue, which recognizes the top thespians of the year in the eyes of Times critics A.O. Scott and Wesley Morris,...
In the aftermath of the launch of the Magic Leap One, Magic Leap has ejected two more executives from their leadership roles. Chief marketing officer Brenda Freeman and chief business officer Rachna Bhasin have been transitioned into advisory roles but will continue to report to CEO Rony Abovitz. Don’t Miss: Hands-On with Magic Leap’s Avatar...
Magic Leap’s executive team is pretty heavy on the dudes these days. The augmented reality startup’s two female C-suite executives, Chief Marketing Officer Brenda Freeman and Chief Business Officer Rachna Bhasin, have recently both stepped back into advisory roles at the company, TechCrunch has learned. Freeman joined the startup two years ago from National Geographic....
In recent years, many software publishers have tried to sell the business community on remote meetings via VR, but if social media chatter is any indication, it hasn’t taken off in a big way just yet. However, for some, the notion of holding remote meetings using augmented reality, a medium in which you’re still directly...
One the leading game developers for the PlayStation 4 and Oculus Rift platforms, Insomniac Games, is finally releasing its first major augmented reality title: Seedling for the Magic Leap One. Back in November, we gave our impressions of the game after sampling it at the L.E.A.P. conference in Los Angeles, but the big surprise this...
There is not a single museum that houses all of the 36 paintings of Johannes Vermeer, so Google decided to come up with a solution to give art aficionados a venue to see the artist’s work all in one place — your home. Through the Google Arts & Gallery app for iOS and Android (the...
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