Convincing the biggest names in the gaming industry to get into VR is going to be tough, largely because of the relatively low install base of most headsets in comparison to more mainstream devices like consoles and smartphones. Filmmakers, however, can look at the tech from another angle. Yes, it’s still expensive to make 360-degree...
The last time PlayStation VR (PSVR) owners visited Mars in The Martian VR they spent 20 minutes there before being whisked away to safety, with minimal interaction and generally very little to actually see. The return trip is a marginal improvement since Unearthing Mars from Winking VR is a little longer, a little deeper, but...
At SXSW, the Sphere 5.2 from Wonder Vision made its debut and it looks like it could bring immersive excitement to a theater setting, theme parks, and more. If you’re walking the SXSW exhibition hall, it is pretty hard to miss the Sphere. It’s a massive, curved screen that resembles an extremely condensed version of...
By Anastasiia Bobeshko The staggering success of Pokemon Go has confirmed that augmented reality (AR) technology is emerging as a long-awaited bridge to close the gap between humans and machines. Industries and enterprises are adopting AR solutions to strengthen their competitive advantage and get customers engaged in business activities. As an organization that has...
Fittingly, we’ve seen a lot of different approaches to art in VR. While some imitate real world locations, Woofbert has been making virtual galleries that pay respect to historic masterpieces, and Art Plunge is actually recreating those works inside of headsets. Then there are entirely original works of VR art that are only just starting to...
In a press release (PRNewswire) this week, the University of California Berkeley announced Immerex will build a new lab for Berkeley’s, accelerating work in AR/VR. The article states that this new lab can provide space for students to develop projects using state-of-the-art equipment. This funding, according to the article will also help fellowships support students and renovate a...
Augmented Reality is going to be one of the themes discussed at Techweek in New Zealand which has more than 100 events throughout the country. Sessions will include the Future of Farming, starting your own business, VR, AR, game development, women technology and many more. One main focus from this event is the diverse elements...
In an article by Augmented Reality News, AREA Member Bosch Automotive Service has created a new interface known as the Common Augmented Reality Platform (CAP). This interface allows automakers to write, edit and publish AR content on iOS, Android and Windows. Rob Butz, Director of Business Development for technical information services segment at Bosch has...
If you own a cat/dog/baby and an HTC Vive then you’re probably familiar with this scene. You’re playing your favorite room-scale game with all of your chairs, desks and other items cleared out of the way. You have a free space to run around in and forget about the real world, moving into the virtual...
The Film and Interactive disciplines at SXSW are home to many VR experiences and they often intersect. As a matter of fact, the interactive nature of cinematic VR experiences is a quality that’s underestimated by those employing the efforts of production teams. We discussed this and other VR topics with Christine Cattano, Framestore’s Global Head...
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