area-interview-ken-lee-of-vangogh-imaging

AREA Interview: Ken Lee of VanGogh Imaging

Two of the biggest challenges in Augmented Reality are creating 3D content and tracking objects in real time in dynamic environments. One of the leading companies innovating in this space is VanGogh Imaging, a Contributor Member of the AREA. Recently, we spoke with VanGogh founder and CEO Ken Lee to learn more about his company’s...

Branded VR: Ads So Good You Won’t Look Away

Virtual Reality represents the biggest brand building opportunity in the history of marketing. Brands have long formed symbiotic relationships with emerging media technologies like print, radio, TV and social. Together, they bring the ‘new’ to the mainstream and help each other through the awkward early days. VR will soon combine the emotional impact of a local...

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