In ancient Rome a lustrum was the name for the sacrifice and celebration of a five-year period. A moment to reflect, unite and look ahead. With the 5th edition of VR Days we will do just that. Welcome to the Lustrum Edition. VR Days is a 3-day conference and exhibition on Virtual, Augmented and Mixed Reality content, creativity and innovation. Expect...
Despite early-stage virtual reality market and augmented reality market valuations softening in a transitional period, total global AR/VR startup valuations are now at $45 billion globally — include non-pure play AR/VR startups discussed below, and that amount exceeds $67 billion. More than $8 billion has been returned to investors through M&A already, with the remaining...
What if you could combine the fun of Halloween with the process of learning? Well, if you were wise enough to have already snagged a Magic Leap One device, we have good news: the app you’re looking for is here, and it’s called Zombie Math. Don’t Miss: Magic Leap Lawsuit vs. Nreal Takes Major Step...
The legal drama surrounding Chinese startup Nreal and Magic Leap continues, and now we finally have an update. For months, Magic Leap’s legal team attempted to contact Nreal and its founder, Chi Xu, with little success. But that all changed a few weeks ago. Don’t Miss: Magic Leap Claims He Stole Augmented Reality Ideas as...
The Halloween season is the perfect time for telling scary stories, but augmented reality is here to bring the tradition of frightening children to the modern age. On Thursday, app developer Within released “Willowcrest Manor,” the sixth story for its Wonderscope mobile AR app for iPhones and iPads supporting ARKit (namely iPhone 6S or newer,...
It might sound odd to call interior decorating exciting, especially if you’re not a professional within that industry. But that’s exactly what it is when combined with augmented reality. I recently found out just how fun it can be when I downloaded the new Sotheby’s Curate app for the Magic Leap One. Don’t Miss: 5...
Big-box retailer Target has been on a bit of an augmented reality advertising shopping spree via Snapchat lately. The latest example, revealed on Tuesday, comes via a pair of Halloween-themed experiences, available in the camera carousel in Snapchat. Don’t Miss: Snapchat Is Helping the Music Industry Reinvent Music Videos via Lens Studio The first experience...
Dark mode themes for mobile apps are all the rage these days, but YouTube is taking that a bit literally with its latest augmented reality experience. On Monday, to promote the release of Maleficent: Mistress of Evil, which debuts in US theaters on Friday, Disney released a virtual makeup try-on experience through YouTube. Don’t Miss:...
Whether you loved or hated the blockbuster hit Joker for its slapdash violence and unflattering portrayal of mental illness, if you have been online lately, you know you can’t afford to miss it. If you are in the former camp, you can now show your appreciation using a new filter launched within Facebook’s mobile app...
On September 17, HTC announced that cofounder Cher Wang would be stepping down as CEO. In her place, Yves Maitre stepped into the role of Chief Executive, after more than a decade at French telecom giant, Orange. It’s a tough job at an even tougher time. The move comes on the tail of five consecutive...
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