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With new Fit technology, Nike calls itself a tech company

Rae Witte Contributor Share on Twitter Rae Witte is a New York-based freelance journalist covering music, style, sneakers, art and dating, and how they intersect with tech. You can find her writing on i-D, The Wall Street Journal, Esquire and Forbes, among others. More posts by this contributor Why women are indefinitely sharing their locations...

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