If navigating a new city for a sporting event, such as the upcoming Super Bowl LII in Minneapolis, Minnesota, is a daunting task, then making your way through a foreign country to a series of venues may seem like an impossible mission. To alleviate the burden, the International Olympic Committee (IOC) is turning to augmented...
Fans of The Walking Dead can now kill time until the series returns from its winter hiatus by raising walkers from the labels on bottles of wine influenced by the show. With the Living Wine Labels app for iOS or Android, fans can unlock augmented reality content embedded in labels of The Walking Dead Blood...
While the mainstream consumer market waits for cool augmented glasses to arrive from Magic Leap, or maybe even Snap Inc. (Spectacles 2.0??), AR headset maker DAQRI and its business customers are finding new, money-saving and time-saving use cases for the technology today. A recent example comes by way of Siemens Energy Services, in Toul, France....
Apparently, Amazon’s new year’s resolution is to bulk up its fitness fashion sales by pumping up its augmented reality muscles. Last November, Amazon updated its iPhone and iPad apps with ARKit to display a limited selection of furniture, home decor, electronics, and toys in AR. Now a behind-the-scenes video has surfaced of an AR experience...
Although it sounds like a foodie’s take on Facebook, what Calabasas, California-based FaceCake actually offers is more about augmented reality fashion marketing rather than food selfies. At the National Retail Federation’s Big Show & Expo in New York this week, the company unveiled its latest augmented reality solution called Dangle, an AR tool that gives...
Among consumer brands, cosmetics companies rival furniture retailers as the quickest to adopt augmented reality as a means to help customers visualize how products will look before they buy them. One cosmetics brand called Benefit has moved beyond lipstick and rouge to let customers try on eyebrows in AR. Powered by ModiFace, the Brow Try-On...
Seeing your baby for the first time via ultrasound is an exciting moment for new parents, but a new augmented reality twist on the experience could make the experience even more powerful. Or, it could just give you x-ray vision. Last week, Takashi Yoshinaga, a researcher at the Institute of Systems, Information Technologies, and Nanotechnologies...
#AR #MARKETING Online Marketing – Augmented Reality Watch more Videos at https://www.tutorialspoint.com/videotutorials/index.htm Lecture By: Mr. Asif Hussain, Tutorials Point India Private Limited.
While the Minnesota Vikings have a realistic chance to become the first team to play in a Super Bowl on their home field, there will still be fans attending Super Bowl LII who will be in unfamiliar surroundings. In addition to selling them tickets, StubHub wants to coach fans on finding their way around the...
Move over, Hype Williams, it looks like Snapchat is about to take some of your music video-making business, and pop rock group Maroon 5 is the proof. On Wednesday, the group released a music video for its latest single, “Wait,” and it’s shot entirely in Snapchat. (Travis Schneider is credited as the video’s director and...
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