While flying can be a frustrating and sometimes nerve-racking experience, Airbus is banking on augmented reality features in its new iflyA380 app for iPhones and iPads to help passengers learn to love the ordeal. In addition to booking flights on an Airbus A380, discovering new destinations, and managing boarding passes like most apps from airlines,...
Tag: #AR
Apple AR: Apple Adds Much-Needed Vertical Surface Recognition in ARKit Update
When Apple unboxes the next major update to its mobile operating system this spring, iPhones and iPads will gain some significant new features for augmented reality experiences: verticality. In a preview of iOS 11.3 released on Wednesday, Apple unveiled details for iterative improvements in ARKit version 1.5, chief among them the ability to recognize vertical...
Apple iOS 11.3 Update Introduces Brand New Set of Animoji Characters
We knew it was coming, it was just a matter of when. Apple has just announced iOS 11.3, a new update for iPad, iPhone, and iPod touch, and it will include a brand-new set of Animoji for the iPhone X. The animated Animoji, powered by the TrueDepth camera on the iPhone X, have been popular...
Apple AR: This App Totally Lets See Your Weed Right in Front of You, Man
If there’s one augmented reality app idea that should have gone up in smoke, it’s probably Tokédex, an app that brings cannabis to the world of AR. As you might guess, the app for iPhones and iPads utilizes ARKit to visualize vape and edible products right in front of you. (Far out, man.) That way,...
Apple AR: Tim Cook Makes Rare Animoji Appearance, Pushes AR Amid Slow iPhone X Sales Reports
In the wake of reports of slow iPhone X sales and a possible early end to its shelf life, Apple CEO Tim Cook is on a public goodwill tour of sorts, espousing the virtues of Apple AR. While iPhone X may have underwhelmed the AR community, it has since carved a niche (if not a...
Google AR Prototype Enables 3D Model Viewing Through Web Browsers
Unsurprisingly, Google wants to be the caretaker for augmented reality on the web, and its latest move in this endeavor is a 3D model viewer prototype called Article that’s designed to work across all web browsers. On traditional desktop PCs and mobile browsers, Article can examine 3D models with mouse or touch inputs. On AR-enabled...
CES 2018 Recap: Atheer on the Flex AR Reference Design
One of the highlights of CES 2018 earlier this month was the introduction of an enterprise AR reference design from Flex. We spoke about it recently with Geof Wheelwright, director of marketing communications for Atheer, AREA member and a partner in the Flex announcement. AREA: What is the purpose of the Flex enterprise AR reference...
Augmented Reality Haunts Meitu Apps in the Name of ‘Insidious: The Last Key’
Scary movies seem to be a natural fit for augmented reality experiences, with the latest example coming from the Insidious film franchise. To promote the latest installment, Insidious: The Last Key, Sony Pictures has possessed the BeautyPlus (iOS | Android) and MakeupPlus (iOS | Android) apps with spooky AR image filters. While the casual observer...
This Winter Olympics App Will Use Augmented Reality to Help Fans Navigate PyeongChang 2018
If navigating a new city for a sporting event, such as the upcoming Super Bowl LII in Minneapolis, Minnesota, is a daunting task, then making your way through a foreign country to a series of venues may seem like an impossible mission. To alleviate the burden, the International Olympic Committee (IOC) is turning to augmented...
‘The Walking Dead’ Mixes Augmented Reality & Wine to Keep You Alive Between Episodes
Fans of The Walking Dead can now kill time until the series returns from its winter hiatus by raising walkers from the labels on bottles of wine influenced by the show. With the Living Wine Labels app for iOS or Android, fans can unlock augmented reality content embedded in labels of The Walking Dead Blood...
