Unity snaps up Vancouver-based studio building AR/VR tech

Unity announced today they are acquiring Finger Food Advanced Technology Group, a Vancouver-based studio best known for their AR/VR services. The 225-person team will be joining Unity with CEO Ryan Peterson becoming Unity’s “VP of Solutions.” Finger Food, founded in 2011, builds custom software for enterprise clients. They appear to have put a big emphasis...

AR is the answer to plummeting retail sales during lockdown

Alex Chuang Contributor Share on Twitter Alex Chuang is the managing partner of Shape Immersive, a leading VR/AR agency that drives innovation for the world’s top brands and enterprises. More posts by this contributor Reality Check: The marvel of computer vision technology in today’s camera-based AR systems The fall of the unicorns brings a new...

Daily Crunch: What went wrong at Magic Leap

Magic Leap may be on its last legs, the next iPhone could be delayed by a month and WhatsApp says its efforts to slow the spread of misinformation are working. Here’s your Daily Crunch for April 27, 2020. 1. Magic Leap’s $2.6 billion bait and switch “Why are people still giving Magic Leap money?” our...

What happens if Magic Leap shuts down?

Since first uploading a YouTube teaser video of its tech five years ago, Magic Leap’s presence in the augmented reality industry has been controversial. Some have lauded the team’s ambitions, while others I’ve talked to say the company’s posturing has dissuaded investors from taking chances on other AR hardware startups, which has hampered the industry’s...

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