8th Wall Brings Image Targets to Its Web-Based Augmented Reality Platform

When it comes to web-based augmented reality, 8th Wall has emerged as one of the leading platform providers, and the company just cranked up its capabilities another notch for AR marketers.

Release 11 of 8th Wall Web brings Image Targets, the company’s take on image recognition for AR activations. The capability enables creators to define a 2D image as a marker and embed AR content, such as 3D models or video, which can be accessed through mobile web browsers on iOS and Android.

“Unlike other web-based image recognition technology, the image detection and tracking for 8th Wall Web is all… more

Source: 8th Wall Brings Image Targets to Its Web-Based Augmented Reality Platform

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Swiss Society of Virtual and Augmented Reality
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