At Adobe Summit 2017 this week, Adobe announced they are looking to occupy a new space in the market by combining their analytic capabilities with augmented reality. Teaming up with Microsoft, the company has combined Adobe Sensei software with the HoloLens, reports GeekWire. Together, the tech and software create a new tool for retailers to track their consumers’ habits.
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The Sensei technology “recognizes faces, makes predictions, and creates elements in photos based its technology,” as OnMSFT explains. Incorporating this with the HoloLens will allow marketers to slip on the mixed… more
Source: Adobe Integrates with HoloLens for Personalized Marketing
