Companies are already clamoring to figure out strategies for integrating augmented reality into their advertising platforms. AR is going to become a huge asset to marketers, and Apple’s ARKit is only going to help that along. MR producer Bilawal Singh Sidhu has given us a sneak peek of what the world of advertising could be with the ARKit.
The video demo that he posted on his Twitter and YouTube Channel uses the iPhone 7 as an example of what AR advertising will be. In the video, he approaches the AR model of the iPhone 7 and as he does, the smartphone not only gets bigger and switches on but… more
Source: Apple AR: Demo Shows How Augmented Reality Will Make Advertising More Immersive