While the 49th Annual Gay Pride Parade and Festival will take place on Santa Monica Boulevard and West Hollywood Park, revelers will also be able venture Northeast to the TCL Chinese Theater on Hollywood Boulevard to continue celebrating via Snapchat.
On Thursday, Snapchat launched a Landmarker AR Lens, designed by Los Angeles-based creator Sallia Goldstein, that adorns the iconic theater with Pride decorations for the occasion.
The Capitol Building in Washington, DC will also play host to a Pride-themed Landmarker Lens for this weekend’s Capital Pride activities.
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Source: Snapchat Celebrates Pride Month with New Landmark AR Experiences
