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StubHub Punches Augmented Reality’s Ticket to Help Fans Navigate Super Bowl LII

While the Minnesota Vikings have a realistic chance to become the first team to play in a Super Bowl on their home field, there will still be fans attending Super Bowl LII who will be in unfamiliar surroundings.

In addition to selling them tickets, StubHub wants to coach fans on finding their way around the US Bank Stadium in Minneapolis, Minnesota, and they’ll do so with augmented reality.

Next week, an update to StubHub’s iOS app will deliver an ARKit-powered AR experience, which will be accessible from the home screen of the app and the Super Bowl section of the app.

According to a… more

Source: StubHub Punches Augmented Reality’s Ticket to Help Fans Navigate Super Bowl LII

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Swiss Society of Virtual and Augmented Reality
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