Augmented reality app developer Laan Labs has shared a preview of a beta app that achieves 3D scanning with just an iPhone and produces highly-detailed models for sharing with others. But it might be a while before we see it in the App Store. According to a tweet from the company, the prototype app uses...
Tag: #AR
7-Eleven Puts Augmented Reality in the Game to Attract Football Fans
Not content to let NFL’s official pizza sponsor corner the market for feeding football fans, 7-Eleven has taken a page out of Pizza Hut’s playbook with a promotional augmented reality game. Available now through Dec. 31 in the 7-Eleven mobile app for iOS and Android, users can play an augmented reality football mini-game to test...
Turn the Sky into a Shared Canvas with This Fun Augmented Reality App
While we’ve seen Snapchat apply sky segmentation to AR content, the makers of the Blue Sky Paint app have applied similar capabilities to create and share airborne art. Published by AR developer Kevaid and available now on the App Store, Blue Sky Paint is similar to Similar to Google’s Just a Line app, where users...
Magic Leap Teams with Andy Serkis Effects Studio Imaginarium for New AR Experience
The critics of Magic Leap have been circling for a couple of weeks now, but that isn’t stopping the company from pushing forward with major new partnerships. The latest Magic Leap tie-up is with none other than motion capture actor Andy Serkis and his UK-based The Imaginarium Studios. “In using performance capture, we have the...
Model Ashley Graham Struts Through Augmented Reality via 3D Capture by the New York Times
Traditional media institution The New York Times continues to break new ground in its augmented reality news coverage, this time with a 3D volumetric capture of model Ashley Graham. The feature, part of the publication’s coverage of New York Fashion Week, serves to shine a light on the issue of body diversity and image in...
Pizza Hut Teams Up with NFL for Scannable Pizza Boxes & Augmented Reality Beanbag Game
After parting ways with Papa John’s, the National Football League has drafted Pizza Hut as its official pizza purveyor, and the company has hit the field with an augmented reality game to entertain hungry football fans. After scanning specially marked pizza boxes using the Beanbag Blitz mobile app, customers can unlock a virtual game of...
ARKit App WiARframe Wants to Be the Destination for AR Prototyping & Discovery
A new app for iPhones and iPads gives developers a sandbox for testing their AR experiences and sharing them with the world. Available now in the iOS App Store, wiARframe, a free app with no in-app purchases, enables developers to create their content via a web-based tool designed to strip away the need for coding...
Samsung Sends Family Guy into Augmented Reality to Showcase Connected Home Products
On Friday, at IFA 2018 in Berlin, Samsung invited attendees into the residence of Family Guy’s Griffin family to learn all about its “smart home” products via augmented reality. “If Peter Griffin can have a smart home, then everyone can,” said Samsung via its webpage for the “Doorways” experience (translated via Google Translate). “We partnered...
Magic Leap Releases Helio Experiments Demos, Finally Gives Us the Infamous AR Whale
You want whales? Ok, you’ll get whales! That seems to be the unspoken message from Magic Leap via its latest update in the form of several new experiments posted inside its Helio app. Years ago, Magic Leap stoked its early hype by showing off an image of a massive augmented reality whale splashing around in...
VNTANA CEO Ashley Crowder will talk holograms at TechCrunch Sessions: AR/VR
VNTANA CEO Ashley Crowder calls the company’s technology, “the world’s first scalable, affordable and interactive hologram.” The startup’s tech has certainly wowed crowds in recent years. In 2016, it collaborated with Microsoft on HOLLAGRAM, beaming in a live hologram of MS executives during a HOLLAGRAM for a keynote at HackSC. The company’s technology has also...
