Big-box retailer Target has been on a bit of an augmented reality advertising shopping spree via Snapchat lately.
The latest example, revealed on Tuesday, comes via a pair of Halloween-themed experiences, available in the camera carousel in Snapchat.
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The first experience starts on the front-facing camera, where users can wear three virtual costumes, including a witch, a unicorn, and a mermaid.
But that’s not all, the AR treats continue on the rear camera, where a virtual door opens to a cartoonishly… more
Source: Target Treats Shoppers with Augmented Reality Tricks via Snapchat