A recent article on Digital Journal discusses Transparency Market Research’s report “Virtual and Augmented Reality Market – Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2016 – 2024.”
Important points mentioned in the article:
- The top driver for the ARVR market is currently the increased integration of technology into consumer products and electronics
- The demand for ARVR technologies is currently high in media and entertainment
- The ARVR market is expected to grow rapidly due to varied ARVR applications and situations in the industry and medical fields
- Use of tech such as GPS in smartphones is predicted to boost ARVR demand
- The introduction of smart glass and smart lenses will also give the ARVR market an advantage
- Other drivers of the market include introduction of computing tech devices and internet connectivity
- The current market leader is North America
- In North America and Europe, the demand for the ARVR market has been very high
- Asia Pacific is showing many opportunities for the market via a growing consumer electronics industry as well as a great number of smartphone users
Regions analysed in the report include:
- North America
- Europe
- Asia Pacific
- Rest of the World
Key vendors in the industry mentioned in the report are:
- Vuzix Corporation (US)
- Wikitude GmBH (Austria)
- Total Immersion (France)
- Metaio GmBH (Germany)
- Qualcomm Inc. (US)
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Source: Virtual and Augmented Reality Market Demand Predicted to Increase
