Wise Snacks wants baseball fans to reach for potato chips instead of peanuts and Cracker Jacks, and it’s calling augmented reality out of the bullpen to close the deal.
The snack maker has partnered with two Major League Baseball teams, the Atlanta Braves and the New York Mets, to bring a lineup of baseball-themed chips to their respective home markets.
Braves fans can choose from Extreme, Stadium Nacho, and Nacho Cheese flavors of Bravos chips..
Mets followers can buy Cheese Doodles in Fastballs (pictured), Sliders, and Changeups varieties. (These images do not include the scannable Zapcode… more
Source: Zappar Pitches Baseball AR Mini-Game for Wise Snacks
